google-ad-looker-studio-demo

A dashboard created to visualize major metrics for google ads account using google looker studio.

Google looker studio provides a connector for google ads account. Using this it is possible to create useful visualizations for free!

This is a demo template for that, which we found useful in Data Bid Machine.

Important sections and features

1. Performance in account level and campaign level
2. Performance in ad group level
3. Keyword Heatmap
4. Keyword performance summary based on match type, quality score, conversions
5. Device performance
6. Day of week performance
7. Competitiveness based on impression share
8. Competitiveness based on Auction insight

Link

https://lookerstudio.google.com/s/lpCoMNMFeQE

Example